Speaking in your customers’ voice
Joint and several liability protection. It’s a bloody genius idea. Don’t be left responsible for your housemate’s share of the rent if they stop paying the landlord. It’s probably the sort of thing you want after the horse has bolted. Who assumes their housemates are arseholes when they move in together? But if you’re stung […]
The Importance of creating prop-tech journeys for where your users actually are, not where you hope they are. An article for B2C Prop-tech companies.
Customer journeys are complex things. As marketers, we dedicate a lot of energy trying to track and influence our customers interactions with our business. We gently guide them towards touchpoints and actions that will deliver on commercial objectives. We’ll draw out pretty and sleek diagrams and tables detailing the interactions at each stage of the […]
Gen-Z: The power behind Prop-tech’s sustained growth
Gen-Z might not seem like the most likely heroes of the prop-tech space. This is a group who are at most 24 years old. Whilst there are no doubt some precocious talents within this cohort, it’s hard to picture many of them as the vanguard of a space that had more than £1.6bn invested into […]
Student Tribe
Our time working with Student Tribe Find Your Tribe – The best in high-quality student accommodation https://studenttribe.com/ Who are Student Tribe? Student Tribe are the best in high-quality student accommodation. They offer the best student flats and houses in awesome locations, making the process of students finding a new home simple, transparent, and focused on […]